UHG – Hospital Websites Portfolio
What It Is
Operations Manager (OM) of a complete website development for United Healthcare Group in the United States, creating various product lines and complex solutions in the healthcare sector. The project involved creating mobile sites with efficient structures, surgical content, multilingual versions, online appointment scheduling, and integration with internal hospital systems. Recognized with the "Best Decoupled Site" award at the Acquis Engage Awards in São Paulo.
Features
Operations management of a full agency, acting as the main point of contact between the client and account team based in New York (USA) and the development team.
Coordination of multidisciplinary teams (design, development, and alignment of expectations among all involved).
Mediating relationships with the Acquis team, ensuring proper platform implementation and resolution of technical issues.
Integrations between Acquis backend technical and creative teams, ensuring delivery of a cohesive final product.
Supervising the implementation of SEO and performance best practices to ensure site visibility and speed.
Managing schedules and resources to ensure consistent delivery within established timeframes for all 22 websites.
Technical Highlights
Platform & Technology
Acquis Engage Platform. Decoupled Architecture. SEO Optimization. Mobile-first Approach. Multilingual Support. Reusable Components.
Healthcare Features
Patient Portal Integration. Manageable Multisite. Multisite Structure. Online Appointment Scheduling. Hospital Data Integration.
Key Features
CLIENT: United Healthcare Group (UHG)
ROLE: Operations Manager
AWARD: Acquis Engage Awards 2016 (Best Decoupled Site)
PORTFOLIO SIZE: 22 hospital websites
FOCUS AREAS: Content Experience, Multisite & Multiorg
TECHNOLOGIES AND AREAS: Acquis, Hospital Operations, Front-end, Back-end, Awards
Results
Achievement of the "Best Decoupled Site" award at the Acquis Engage Awards in São Paulo, recognizing excellence in technical innovation and design excellence.
Successful implementation of all 22 hospital websites, creating a cohesive and modern digital presence for the UHG network.
Development of an agile experience and management model with facilitating patient access to hospital services, from scheduling appointments to accessing information.
Establishment of a reference case for large-scale projects using decoupled architecture on the Acquis platform.